The automobile manufacturer Volvo has put its faith in an exhibition for its market presence in China. The starting point for Volvo’s entire presence was its values: safety, sustainability and innovation. The branding was elaborated in detail on the various Volvo theme worlds. This allowed visitors to dive into the various theme worlds and be inspired. The successful exhibition exceeded the desired number of leads.
ClientVolvoServicesExhibition, Branding, MarketingLinkwww.volvocars.com