5
Social media accounts
6.800
Posts per year
30.000
Views per post
The brand ok.- is a trendy and smart companion for young and mobile people. ok.- products are only available at Valora Switzerland AG stores. The brand is monitored and maintains in a 24/7 monitoring system. The posts are characterised by their versatility. All social media content (text, images, video, audio, etc.) is produced and processed in accordance with social media guidelines. The community is entertained with tailor-made and original advertising messages. The challenge lies in not only publishing advertising content—the middle course is the perfect solution. One highlight was the Snapchat Launch. Thanks to a cross-media campaign, the new account was launched, and the community’s commitment is constantly being expanded. Direct communication with the community is targeted on all channels and has been successful for more than three years.
ClientValora Schweiz AGServicesConsulting, Marketing, BrandingLinkwww.valora.com